Students who participate in the sales concentration take challenging courses that focus on both theory and action learning, which enhances their understanding of the sales process.

The sales concentration consists of four learning experiences including classes in:

Professional Selling – This class teaches the basics of the selling profession, plus requires action learning in sales role play presentations, corporate sales presentations, and writing a sales letter.

Sales and Sales Management – This class teaches sales force recruiting, training and management, sales budgeting and forecasting, territory management, plus case studies.

Directed Study – This class will be comprised of three components that take the students to the next level of understanding the intricacies of selling, including the use of technology for increased productivity, prospecting, and developing specific account strategies.

Sales Internships – The final learning experience will be internships in the field of selling, which serve to reinforce the concepts learned in the classroom and provide real world experience